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A related question is whether advertising Codidact as a whole even makes sense, or if we should focus on advertising certain sites to their relevant communities. The latter is likely more effective...
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#1: Initial revision
A related question is whether advertising Codidact as a whole even makes sense, or if we should focus on advertising certain sites to their relevant communities. The latter is likely more effective - we're not wiki-how with a Q&A site for everything. For example, with the TRPG community I know half-a-dozen relevant outlets to find the right people and advertise - game shops, podcasts / streamers (e.g. critical role, roll20, sponsor a module from content creators, never mind google adwords ("how do I" && ("5e" || "dnd")). That's a very different approach than a shotgun: "Codidact - build a Q&A community" virtual billboard. **I would suggest a new site "pitch" include a plan of how the initial sponsors intend to advertise and recruit users** (and/or funds required). For some sites this will be much more important than others - a large community seeking a home will have lower needs on this front than a half dozen folks trying to start something from scratch.